Senior SEO Expert

Empresa: Michael Page
Provincia: hibrido

Perfil buscado (Hombre/Mujer)

• To design and implement innovative global reporting structures and planning solutions within a corporate global digital transformation.
• Implementation and continuation of an international SEO strategy for our 41 country websites in 27 languages.
• Responsibility for the overall conception, planning, implementation, management and further development of SEO projects in collaboration with the relevant stakeholders.
• Monitoring and evaluation of implemented measures and derivation of recommendations for action for all relevant on-page and off-page SEO KPIs.
• Creation of analysis, reports and presentations for various stakeholders and target groups (e.g. topic research, dashboards or training documents.
• Briefing and management of external service providers/agencies.
• Carrying out competitive analyses.
• Project management and coordination of cross-departmental projects.
• Advice on various issues relating to SEO and assistance with data-driven decision-making.
• Planning and conducting SEO workshops and strategy meetings for internal and external stakeholders .
• Continuous analysis of new trends and developments in the SEO scene (technologies, methods, trends).

• Fluent English is mandatory|At least 5 years of previous experience in SEO projects and strategy
• Successfully completed studies in economics, business informatics, media/communication sciences or comparable qualification.
• At least 5-7 years of professional experience in SEO ideally in the B2B sector and with an international focus, particularly in the following areas:

-Keyword research

-Conducting SEO analyses (SEO audits) in the areas of on- and off-page and technical SEO

-Creation of SEO catalogs of measures

-Conducting content audits and developing content strategies

-E-commerce SEO

-International SEO
• Experience in using common SEO and web analysis tools, in particular Sistrix, Semrush, Screaming Frog, Google Search Console, Google Analytics.
• Experience in successfully managing agencies/service providers and the associated budget responsibility
• Sound knowledge of common internet technologies (HTML, CSS, JavaScript) and confident handling of MS Excel, PowerPoint and Microsoft Teams.
• Experience with relaunch support.
• Excellent English communication skills. German, is a plus

The client is a multinational company in the logistics industry that develops intelligent warehouse management solutions and process-reliable warehouse automation.

• Attractive salary
• Hybrid work model
• Professional and personal training opportunities to advance your career.
Tecnologías: SEO, Sistrix, Semrush, Screaming Frog, Google Analytics, HTML
Tipo de Contrato: 
Salario: Sin especificar
Experiencia: Más de 5 años
Funciones: SEO/Posicionamiento Web
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