Digital Marketing Director

Empresa: Michael Page
Provincia: Barcelona
Población:  Barcelona
Descripción: 
Perfil buscado (Hombre/Mujer)

• Develop an overall digital marketing strategy and see through campaign implementation to increase brand awareness, website traffic, and sales.
• Set digital marketing KPIs and monitor team progress, ensuring digital marketing campaign and organisational objectives are met.
• Source for and work closely with digital agencies to ensure the digital marketing objectives and strategies are clearly communicated and aligned.
• Keep a close eye on the competition, determine realistic benchmarks, and develop strategies to gain a competitive edge.
• Communicate on a regular basis with all relevant stakeholders including sales and marketing teams and IT department to ensure all digital efforts are fully synced up.
• Plan and manage budget across all digital and social media channels and platforms.
• Track and measure the performance of all digital marketing and social media channels and propose optimisation initiatives to maximise marketing ROI.
• Ensure the efficiency and optimisation of the digital ecosystem through SEO, SEM, and SMO.
• Keep abreast of the latest digital trends and continued advancements in digital technologies and marketing best practices.
• Constantly strive to discover and adopt emerging technologies, digital innovations, and new platforms and systems to optimise organisational productivity and effectiveness.

• Successful growing retail company |Product leader
• Degree in Marketing or equivalent.
• Master/postgraduate/specialisation in Digital Marketing / Social Media.
• At least 8 years of proven experience in digital marketing.
• Experience in retail fashion industry.
• Experience working with digital agencies.
• In-depth knowledge and experience using various digitalmarketing platforms and tools
• Excellent understanding of digital practices such as SEO, SEM and SMO.
• Proven track record of effective budget planning and management.
• Familiarity with all major social media networks specially Facebook, Instagram, TikTok.
• Experience interpreting analytics reports and producing actionable insights.
• Proven results in effective campaign management and implementation leading to achieving set target objectives.
• Adaptable, versatile, and the ability to keep up to date with consumer and marketing trends and advancements in technology.

Excellent opportunity in a growing fashion company environment

excellent opportunity
Tecnologías: SEO, SEM, SMO, Marketing,
Tipo de Contrato: 
Indefinido
Salario: Sin especificar
Experiencia: Más de 5 años
Funciones: Marketing
Descubre más: https://www.tecnoempleo.com/digital-marketing-director-barcelona/seo-sem-smo-marketing/rf-39ec18a332b9835e7741


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